Dental Associates Adds Key Personnel to Focus on Education and Retention

For Immediate Release
Contact: Darin Schumacher
Email: [email protected]

As part of its ongoing focus on patient satisfaction and staff retention, Dental Associates is adding key personnel to its training department. The company has hired Alexandra Sielaff, PhD, as Director of Instructional Development, and Pam Brilowski as Corporate Trainer.

Dr. Sielaff has more than 25 years of experience in higher education at Marquette University, Milwaukee School of Engineering, Mount Mary University and Waukesha County Technical College. She continues to teach as a university professor and has served as a graduate and professional education administrator, developer of curricula, and program evaluation coordinator.

Brilowski has 20 years of dental hygiene and leadership experience, and is credited with coordinating the success of the dental hygiene program at Waukesha County Technical College.

“Training is an integral part of an organization,” said Anthony Vastardis, Chief Executive Officer at Dental Associates. “It is a major influence on employee performance. I believe Dr. Sielaff will build on the patient-centered care model we have in place.”

This summer, Dr. Sielaff will begin a comprehensive professional development and continual customer service initiative at Dental Associates. Through building and revising the company’s training programs, her focus will be on enhancing a culture of caring, and helping team members continually develop their skills on the job.

“We believe that if learning is a core value, employees will be motivated and excited about their future at Dental Associates, and this will filter down to a more positive patient experience,”

Dr. Sielaff said. “I’m looking forward to being a part of something that activates and grows the talent that’s already here. Pam is a great addition to the team and is a well-respected dental hygiene educator known throughout Wisconsin. She has trained many of the hygienists at Dental Associates and will be a crucial part of implementing our new training initiatives overall.”

Dental Associates employs over 800 Wisconsinites. Before each team member begins their first day in a clinic, they must go through an extensive training program.

Dental Associates has 14 clinics in Wisconsin and hosts all dental specialties, including general dentistry, pediatric dentistry, orthodontics, cosmetic dentistry, periodontics, and more. To meet the needs of children, teens, adults and seniors, the 800-member team consists of dentists, hygienists, dental assistants, patient care coordinators, clinic management and a corporate support team.

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Founded in 1974, Dental Associates is Wisconsin’s largest family-owned dental group practice with 14 clinics throughout the state and nearly 850 staff members, including 85 doctors and 629 operatories. Dental Associates provides complete family dental services, both general and specialty dentistry, under one roof, from pediatric dentistry to specialized dental services for older adults, with a focus on excellent care that is affordable, accessible and personalized. Dental Associates is accredited by the Accreditation Association for Ambulatory Health Care (AAAHC). Dental Associates is the exclusive provider for CarePlus Dental Plans, which provides affordable and high-quality dental health care insurance options to all Wisconsin residents. For more information regarding Dental Associates, visit


ADSO Comments on Passage of SB 5322 in Washington State

Contact: Erin Hughes
Email: [email protected]

Today, Governor Jay Inslee signed into law a bill that will help ensure continued access to affordable, quality dental care for every Washingtonian. SB 5322 passed unanimously in both the House and Senate before being sent to Governor Inslee in late April.

The Association of Dental Support Organizations (ADSO) President Michael Bileca issued the following statement on the signing of Washington SB 5322 and the state’s decision to take action in support of dental support organizations (DSOs):

“The ADSO applauds the Washington legislature, Governor Inslee, and the Washington State Dental Association for the bipartisan and collaborative work in passing SB 5322, an important step in allowing dentists, hygienists, and staff to spend more time serving the people of Washington State and protect their freedom to choose who to contract with to perform non-clinical functions.  The ADSO is particularly grateful to Senator Ann Rivers, Representative Paul Harris, Senator Curtis King, Representative Michelle Caldier, Representative Matt Manweller and Representative Laurie Jinkins for their leadership in helping to pass this legislation. 

By adopting this bill, the state of Washington clearly recognizes the value DSOs provide to dentists, who in turn can focus on delivering quality oral healthcare to their patients. The ADSO is encouraged by the passage of Washington SB 5322, and looks forward to working with lawmakers to continue the momentum in fostering innovation, research, and collaboration in the oral health care industry.”

ADSO membership includes 54 Dental Support Organizations, eight of which currently operate in Washington State, supporting dental practices which, in turn, help increase access to affordable dental care.

About the ADSO

The Association of Dental Support Organizations (ADSO) is a non-profit international trade association whose members support more than 13,000 dentists worldwide.  ADSO supports its members through research, education and advocacy; enabling them to foster innovation, collaboration and a vibrant market where DSO-supported dentists can provide quality oral health care.



Healthcare Has Lost Its Soul by Dr. AJ Acierno (TEDx 2017)

Dr. Alan J. Acierno is the CEO of DecisionOne Dental Partners, headquartered in Schaumburg, IL. After receiving his DDS from Creighton University, he practiced dentistry in both corporate and private environments, where he discovered the benefits and challenges of each practice.

Compelled with a vision to make a difference in the way dentistry is practiced, Dr. AJ and his brother and fellow dentist, Dr. Michael Acierno, founded DecisionOne Dental Partners in 2011.

Over the past five years, DecisionOne has grown to 19 dental practices. As the company continues to grow, DecisionOne remains dedicated to the mission of changing the way dentistry is done to improve lives.

Aspen Dental offering veterans free dental care

The Republic –

Aspen Dental is offering free dental care for local veterans as part of the Healthy Mouth Movement.

Columbus Aspen Dental, located at 1310 N. National Road, will provide free dental care by appointment to local veterans From 9 a.m. to 3 p.m. June 24.

Local veterans can call 1-844-ASPENHMM to schedule an appointment.

Read the full article here.

Smiling Brightly

St. Louis Review –

Just before the start of providing free dental services to people who are St. Patrick Center clients, volunteers from Smile Generation’s St. Louis offices gathered outside the Pacific Dental Services Foundation Mobile Dental Clinic RV for a last-minute meeting to go over procedures and details for the day.

At the conclusion, they huddled and shouted, “We serve,” then went to their positions, like a sports team ready to play a game. Doctors, nurses, X-ray techs and a hygienist awaited patients, while receptionists awaited people to sign in.

“Are you ready?” a volunteered asked Patient Zero.

“Uh, I don’t know,” he responded with faux trepidation before breaking into a smile — the goal of the day: “Mobile dentistry you can smile about,” as stated on the RV wrap.

Read full article here.

Utah dentist office offers free services to military, first responders

Good 4 Utah –

Utah dentist office is offering free dentistry to military, firefighters, police and other first responders.
Joe Maio from Apex Dental shares more about the Smiles for Success event.
During this year’s Smiles for Success event, Apex’s team of doctors, hygienists, and assistants will be providing free dental care to the first responders and military service members and free cleanings for their families.
See full article here.

Largest Dental Support Organization Event Of 2017: 900 Attendees Visit The ADSO Summit


Group Dentistry Now –

“Best ADSO Summit ever!” was a phrase heard repeatedly during and after ADSO’s annual Summit in Orlando, March 7-10. The Summit attracted nearly 900 registrants, surpassing last year’s event by more than 100 people and doubling the attendance from the 2015 meeting. More than 120 DSOs or group practices were represented at the event, along with a dozen DSOs from other countries, including Australia, Canada, Denmark, the Netherlands, and New Zealand. The breadth of participation is a testament to the growth of the DSO industry as well as the increasing recognition that the ADSO provides the best forum for DSOs to come together and share their experiences.


See full article here.

April Is Oral Cancer Awareness Month: Utah Dental Group Offering Free Screening

Group Dentistry Now –

At least one dental group practice, Apex Family Dental, a seven office practice spread across Salt Lake, Tooele, and Davis counties, is offering completely free oral cancer screenings to the community throughout the month of April. April is Oral Cancer Awareness month across the country. Although oral cancer only accounts for approximately 3% of all cancer cases, there are still estimated to be over 45,000 Americans diagnosed this year. Because oral cancer is often detected at a late stage, only 60% of newly diagnosed people live longer than 5 years. Regularly scheduled preventative check-ups allow your dentist the opportunity to diagnose more serious health concerns, such as oral cancer. Apex believes in the importance of the fight against oral cancer, which is why they are leading the way in raising awareness and diagnoses within their community.

See full article here.